2 Social Responsibility

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Ethics and Social Responsibility in Business
Increasingly consumers expect businesses to operate in an ethical and  socially responsible manner. Many businesses abide by a Code of Conduct,  either company-specific, or an industry standard. This programme  differentiates between ethical behaviour and social responsibility,  showing two business... read more
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Ethics and Social Responsibility in Business

Increasingly consumers expect businesses to operate in an ethical and  socially responsible manner. Many businesses abide by a Code of Conduct,  either company-specific, or an industry standard. This programme  differentiates between ethical behaviour and social responsibility,  showing two businesses as examples.

Firstly, 'Bendigo Bank' initiated  the concept of Community Banks. This has proved successful with  customers in small communities who suffered when the big banks left  town.

The second case study, 'The Body Shop', has a reputation for  helping the community. Attitudes to their staff and the wider community  are explained with clear examples. This programme delves into positive  aspects of businesses, which often go unnoticed in today's global world.

Course ID
3119B

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Chapter
2 Social Responsibility